About YUDAE™ Wellness

Our Story

Yudae Wellness was founded in 2022 as a lifestyle brand for the fitness-focused. But more than a lifestyle—we became a movement.

Headquartered in Austin, Texas—home of the weird—we like to do things differently. We believe fitness should be an aspirational lifestyle, a social inevitability, and a rebellious act against over-digitized wellness trends. The industry is saturated with mindless workout apps and uninspiring fitness programs. We’re here to change that.

Through immersive community experiences, bold marketing tactics, and products that put you in control of your fitness, we’re redefining what it means to train.

Make every day a YUDAE.

Our Mission

To deliver happiness through health and fitness for life.

Forget the cookie-cutter workouts. Ditch the motivation pep-talks. We build real, tactical training solutions—raw, engaging, and built to last.

Powered by science, fueled by fun, and driven by results, Yudae fuses e-commerce, elite training tools, and community-driven fitness experiences to create a movement—not just another program.

This isn’t just about working out. It’s about taking control, showing up, and owning your health—for life.

Why a Card Game?

Because traditional workout programming sucks.

Let’s be honest: Most people hate building workouts. And personal trainers? Burnout is real—especially when you care more about someone’s health than they do. Instead of falling into that trap, we created something different: The YUDAE Training Card Game©.

It’s not just a game—it’s a counterculture movement against passive fitness. No complicated apps. No overcomplicated science. Just a deck of cards, a little sweat, and a whole lot of freedom. Anyone, at any level, can play.

So say goodbye to generic programs and hello to taking control.

This isn’t about us. This is about you.

Stay well.